So how do you make a Facebook video goes viral especially in Malaysia? I bet you would love to know the answer, right? Well, over here at Marketing Connection, we do have a fair bit of experiences in making sure a post to go viral. Getting a video to go viral in Facebook will definitely help your business or page to get the branding awareness that it much needed( any online marketer will agree to this statement).
Be Original - Produce video that with some original content. A good video with original content will definitely attract more attentions than any video with some stolen content.
Come out with a killer headline and a great catch-line in your video post to grab attention of your potential viewers - Example : This is mind blowing, what you see next is gonna...
Post an awesome Creative video - Try to produce a video that is creative, it can be a sad video, a funny video or a video that will make anyone heart racing. Let those creative juice start coming out!
Find a great timing to post the video - Study the timing of your page's where your viewer are most active! As example below, you can see this page fans are most active at 10 pm to 10:30 pm
Spend some money to boast the post -Hey, no matter how good is your video, if no one see it, most probably it will ended up at the bottom of the page. You do need some fund to boast your video first to grab some attention and if it is a good video, trust me, it will definitely grab people's attentions. Take a look at the video below that we managed to make it viral. For this video, initially we did boast it using some fund first ( Around RM100 for 2 days boast) but once it got its momentum, it just snowball from there.
Post your video directly to Facebook as Native video - If you plan to make your video viral in Facebook, keep it as Facebook native video, do not post it in Youtube or Vimeo and then only share the link on Facebook. Trust us, you will have much higher engagement, many more shares (and more viral effect), much higher overall reach with a Facebook native video. So if you want yours to go viral, post it natively on Facebook.